DEQ Systems Corp. (DEQ) is a customer-centric company that delivers best-of-breed table game technology-related products to the worldwide gaming industry. DEQ’s systems and games add value and increase client revenue, and are currently installed in over 300 casinos in 30 countries across the world.
DEQ was founded in 1998 by Real Bérubé and Marcel Huard, Quebec-based entrepreneurs who saw a desperate need for table game innovation, especially when it came to progressive betting technology. Indeed, inside the 1990s, progressive technology integration with slot machines and video lottery terminals (VLTs) was pushing those devices to record popularity among gaming consumers; meanwhile, table games pits limped in conjunction with old-style equipment melded to awkward progressive game prototypes. Bérubé and Huard’s brainstorm was to refine the table play experience by improving both the sport and the progressive betting devices themselves.
After creating, developing and deploying new innovations in secondary markets throughout South America and Asia, DEQ, which was officially formed in 2003, was ready for the following phase of growth: establishing a company headquarters and repair warehouse in Las Vegas, which it officially accomplished in 2005. “The products were successful in South America while the standard and stability of the entire equipment was delivered to the top standards of the industry within the harshest environments,” company executives said in a written response to questions. “We finally needed one last element to achieve the industry… a picture and credibility leap by establishing a presence in Las Vegas.”
During the time, DEQ developed the 2 products that were to become cornerstones for its next phase of growth—EZ Baccarat and the G3 Progressive System. The EZ Baccarat game solved a principal challenge of baccarat: learn how to make the commission disappear without changing the sport. The answer uses advanced mathematics to solve this issue and enhance revenue from existing customers. It doesn't change the drawing rules of the game, yet can deliver 40-60 percent more hands per hour, in keeping with the DEQ website. Meanwhile, the G3 System allows operators to offer, track and manage progressive-style games and play through a recognizable multi-credit bet manager system and conventional chip sensors all at the same table. Players bet their way—credits or chips. Bet credits to win larger payouts and bet at the dealer’s hand. Bet chips for a well-known type of game play. In 2007, DEQ installed its first EZ Baccarat game within the United States.
“The installation numbers keep growing as we enter new markets and the success story of EZ Baccarat will remain mentioned because the reigning brand in all baccarat,” company executives said. “There are over 750 EZ Baccarat tables installed in over 168 casinos worldwide. The sport is the leading baccarat brand in North America and in key markets corresponding to La and Vancouver.
“EZ Baccarat is the market leader as it is the one baccarat game that may be truly commission-free. The massive numbers of fans of the table game has resulted in pent-up demand for the electronic version of EZ Baccarat.”
The G3 Progressive System was the primary generation of DEQ’s bonusing platform, and as such played a vital role within the strategy and growth in DEQ’s progressive side of the business. The corporate continues to innovate on this space, recently launching its PRSM Progressive System in 2015. PRSM was designed to supply various wagering options in conjunction with multiple levels of progressive jackpots and different jackpot pools, thereby enhancing the experience of live table games players by providing them with more betting options.
On the promoting front, 2014 was a watershed year for DEQ, way to a partnership arrangement with LT Game that allowed for increased distribution of DEQ progressive systems and table technology inside the Asia Pacific marketplace. “Establishing a key distributor relationship within the Asia Pacific market was another key step in DEQ’s global distribution strategy,” company executives said. “Clearly, having LT Game as our partner within the region gives us a competitive advantage and a presence that was a cornerstone for continued growth. Leveraging our significant installed base in Macau and Singapore has facilitated the outlet of latest markets and solution sets for added business in Macau and allowed us to continue our growth in Australia, the Philippines, Cambodia, Korea and Vietnam,” said company executives.
Fast forward to 2016 and DEQ now boasts 2,400 installs worldwide; 750 of them being EZ Baccarat. The corporate is continuously in search of new games, analyzing anywhere from 100-200 games per year while strategically developing new progressive options for its customers. “Our impact is essentially felt at the progressive market because we have now a system with custom configuration compatibilities that no other supplier within the industry can offer,” company executives said. “In the future, DEQ will continue to transport into new markets and gaming jurisdictions by offering innovate and numerous options.”
At this month’s Global Gaming Expo, DEQ plans to have an Asian-themed table game pit showcasing a mixture of new games and progressives including: Tiger Split, EZ Pai Gow, Golden Tie Baccarat Progressive and EZ Baccarat with Broadview Digital Display System. Another pit will showcase DEQ progressives comparable to the brand new Double Denom Progressive and Table Amp Progressive, along side 5 Card Hand Bonus Progressive, Charlie 21, Hands Up 21 Progressive, Platinum Poker, Poker site Bonus and Blackjack Deuces Progressive.
DEQ at a Glance WEBSITE: www.deq.com OFFICES: Las Vegas and Levis, Quebec EXECUTIVE TEAM: Joseph E. Bertolone, chief executive officer; Charles Meredith, chief legal officer and company secretary; David Jacques, chief technology officer; Kelly Dyer, director, product management and marketing; Destiny McDoniel, director of sales PRODUCTS: Table Games—Third Eye Hold’Em; EZ Baccarat; EZ Pai Gow; Wild Rank Poker; Player’s Choice 21; Platinum Poker; Charlie 21; Tiger Split Progressives—Golden Tie Baccarat Progressive; Hands Up 21; Blackjack Deuces; 3,4,5 & 6 Card Hand Bonus; EZ Pai Gow Progressive; Pai Gow Progressive; Wild 5 Poker Progressive; Poker site Bonus; Triple-Up Progressive Utility Products—Real Link; EZ Trak; Broadview; AERO Shoe Professional Services—Custom Graphics; Professional Installation; Custom Bonusing Development; Training |
Read More... [Source: Gaming Industry News]
No comments:
Post a Comment