Friday, October 31, 2014

MONOPOLY multi-state lottery game-SCIENTIFIC GAMES



100714 MonopolyScientificGames 300In not up to 30 days, a bunch of lottery officials will do something that hasn't been done in additional than 12 years - create a brand new multi-state lottery game. The brand new lottery game, called MONOPOLY MILLIONAIRES' CLUB, will pool prize money to make "increasingly more millionaires." The inside track comes because the lottery industry's largest annual gathering on the North American Association of State and Provincial Lotteries (NASPL) conference commences.

"Lotteries around the country came together and listened to what players wanted," said Rebecca Paul Hargrove, President of the Tennessee Lottery. "With three chances to win $1 million, a $5 popular price point, and the facility to unlock increasingly more millionaires, MONOPOLY MILLIONAIRES' CLUB is anticipated to spread the wealth around the country like no other game in lottery history."

The new multi-state premium lottery game and weekly one hour prime time television show was created by Scientific Games Corporation (NASDAQ: SGMS), a number one developer of technology-based services and associated content for worldwide gaming and lottery markets. The brand new lottery game goes on sale in 23* participating states on Sunday, October 19 where lottery tickets are sold, with more lotteries** planning to enroll in within the following months. The population of lottery jurisdictions selling the sport at launch might be approximately 175 million. By the primary week of March 2015, that population is predicted to be as regards to 250 million.

With three other ways to win one million dollars, MONOPOLY MILLIONAIRES' CLUB is the primary game to mix the high-stakes and rich rewards of multi-state lottery gaming with the joys and entertainment of a countrywide television game show. The tv series will feature players selected from an audience comprised mainly of ticket holders drawn from individuals who registered their lottery tickets online or via a smartphone app, and can be hosted by actor and comedian Billy Gardell ("Mike & Molly," "You, Me & Dupree").

The uniquely designed MONOPOLY MILLIONAIRES' CLUB draw game is anticipated to generate more simultaneous millionaires than another game in lottery history. The prize pool will begin with a $15 million Top Prize and ten $1 million Club Prizes. If the highest Prize isn't won in a given week, it is going to continue to extend in value for the following three weeks until it reaches $25 million. For so long as no person wins the highest Prize, all additional prize money could be allocated to fund additional $1 million Club Prizes until someone wins the highest Prize. Winning the highest Prize will unleash the $1 million Club Prizes. With the draw happening on Friday evenings at 11:15 pm (ET), literally hundreds of players around the country could get up Saturday morning as millionaires.

This new strategy to a countrywide lottery draw game was created by Scientific Games under license from Hasbro, Inc. (NASDAQ: HAS) and relies at the iconic MONOPOLY(TM) brand, that is some of the well recognized brands within the world.

"MONOPOLY is likely one of the most successful brands in gaming with lottery, slots and sweepstakes. With MONOPOLY MILLIONAIRES' CLUB, more millionaires may be made than ever before," said Steve Saferin, President of Properties Group and Chief Creative Officer for Scientific Games. "Our player research consistently indicates that participants would favor to peer the millions of greenbacks in lottery prizing distributed to a lot of winners, instead of one or two players winning hundreds of millions of greenbacks each."

MONOPOLY MILLIONAIRES' CLUB is the primary multi-state draw game on the $5 price point within the United States, though $5 is the preferred price point for fast scratch ticket games. This $5 price point strengthens the game's play value while differentiating it within lottery draw game portfolios.

Lottery players can register their tickets online to construct MONOPOLY-themed Property Sets that, when complete, earn an entry right into a drawing for the danger to seem at the nationally televised game show "MONOPOLY MILLIONAIRES' CLUB," which premieres in February 2015. Thousands of players will win a five-day, four-night trip for 2 to Las Vegas to be within the studio audience of a "MONOPOLY MILLIONAIRES' CLUB" taping.

Contestants at the show will then be selected at random from the audience to play a sequence of games, each with a MONOPOLY theme, each of as a way to offer cash and other prizes valued as much as $100,000. A LAST round will offer one player on each episode a shot at $1 million. Greater than $2.5 million in prize money is out there to win on every episode.

Since 2006, there were greater than 170 MONOPOLY-themed lottery games launched globally with a retail value of nearly $5 billion, most performing 10% or more above industry averages, in keeping with data from MDI Entertainment, LLC, a systematic Games company. In keeping with LaFleur's Magazine, "MONOPOLY Millionaire", distinct from the standard MONOPOLY brand, was probably the most popular licensed brands in lottery gaming in fiscal year 2013. MDI Entertainment has introduced 14 MONOPOLY Millionaire lottery games with retail value in way over $850 million since 2012. 


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