Leading slot and systems manufacturer Aristocrat has launched an nLive virtual casino solution for Arizona-based Desert Diamond Casinos & Entertainment. This latest launch adds to Aristocrat’s portfolio of free-play sites, that's the biggest in North America, in keeping with company press materials.Players at Desert Diamond Casinos’ three locations in Tucson, Sahuarita, and Why, Arizona will now have access to the brand new nLive free-play content during the enterprise’s main site, www.ddcaz.com. The nLive free-play site uses Aristocrat’s exclusive nLiveLink technology allowing Desert Diamond Casinos to check nLive data with the brick-and-mortar operation. The installation at Desert Diamond Casinos marks the primary time nLiveLink could be used between Aristocrat’s free play site and a competitor’s in-house system, fulfilling on Aristocrat’s promise to deliver solutions properties want, the way in which they would like them.
“We are incredibly excited to deliver this fantastic opportunity to our guests,” said Treena Parvello, director of public relations and communications for the Tohono O’odham Gaming Enterprise, said in a prepared statement. “Desert Diamond Casinos is already southern Arizona’s entertainment leader, and now with Aristocrat’s nLive our guests can experience the probabilities in a complete new way online.”
Aristocrat’s nLive/nLiveLink sites has been proven to drive repeat visits to the land-based casino by allowing players to benefit from the fun, excitement and brand in their favorite casino anytime and anywhere. nLive is a comprehensive, turnkey solution that empowers casinos to take their brand to players online in a free-play environment. While other platforms brand the net casino to the supplier, nLive empowers the casino to increase its customer experience outside of the casino walls with a surprisingly large range of games. nLiveLink also gives casinos the ability to research advanced reporting on both land-based and online activity and target players with customized offers.
Read More... [Source: Gaming Industry News]
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